martes, 28 de octubre de 2008

What we can learn from spaghetti sauce


Qué podemos aprender de la salsa para spaghetti? Cómo logramos tener la salsa para spaghetti perfecta? Cómo podemos tener el producto perfecto?...

...Nos comenta Malcolm Gladwell en su charla de TED, que no hay una salsa de spaghetti perfecta o un producto perfecto; solo existen salsa(S) para espaghetti y producto(S) perfecto(S): con un gran plural que representa la heterogeneidad de los target(S) y sus sub-target(S).

Aprendamos o perfeccionemos el arte de adaptar productos a targets y estaremos un poco más cerca del éxito.


El primer paso: investigación de mercado y una aptitud abierta que nos permina fabricar la experiencia necesaria para tener cierta idea de lo que los targets quieren...

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