viernes, 21 de noviembre de 2008

Octavo Aplanador: Intromisión de los subcontratistas en las empresas contratantes (Insourcing)


El insourcing es el proceso mediante el cuál una empresa que cumple funciones de logística para otra empresa comienza a “intrometerse” no solo en la logística, sino en la manufacturación, la atención al cliente, la fabricación y hasta la comercialización de los productos de la empresa contratante sin adueñarse de ella. Un ejemplo práctico lo ilustra más gráficamente: “imagina que el móvil de Nokia que compraste hace unos días con la más alta tecnología deja de funcionar sin previo aviso, llamas a Nokia y te aconsejan que envíes por UPS el móvil para que te lo reparen y en menos de una semana lo tengas nuevamente contigo (…) pero que realmente sea la gente de UPS quienes atendieron tu llamada, recogieron tu móvil y lo llevaron a una fábrica de UPS especializada en reparar móviles Nokia, para luego llevártelo nuevamente a tu domicilio (…) y todo en nombre de Nokia sin la participación en absoluto de la compañía de móviles”, bienvenido a la era del Insourcing.

En esta nueva etapa de colaboración y expansión de las empresas de logística con sus contratantes UPS –la compañía de transporte, envío y entrega de paquetes, y logística más grande del mundo seguida por Fedex y DHL— se destaca por encima de las demás. Lo que comenzó siendo una empresa de transporte de paquetes en la cuál sus empleados utilizaban unos pantaloncillos cortos color caqui muy característicos, es hoy en día la corporación de insourcing y logística más exitosa y desarrollada del planeta. Todo este proceso hace que en “un día cualquiera UPS envíe el semejante el 2% del PIB (Producto Interno Bruto) de todos los países del mundo”.
Todo comienza debido a que no todas las empresas pueden darse el lujo de poseer una cadena global como la de Wal-Mart, incluso, la minoría de las empresas pueden mantener una cadena semejante; pero con un mundo plano, estas compañías tienen posibilidad de promocionar y vender sus productos vía internet (a pesar de ser un proveedor muy pequeño), pero no de enviarlos a medio mundo para que sean retornados por defectos y vueltos a enviar reparados, o simplemente prefieren invertir en lo que las hace famosas (diseño o calidad) y no en despachar a más de 6.000 millones de personas. Aquí es donde entran las empresas como UPS y se meten en el proceso de desarrollo, analizan y mejoran tu proceso de manufacturación y gestionan tu cadena de suministros ofreciéndote llegar a todos los rincones del mundo para que la persona común –todos, por lo que representa una aplanador impresionante— pueda competir con gigantes como Nike y el propio Wal-Mart.

27 comentarios:

Unknown dijo...

cheap soccer jerseys
ralph lauren outlet
hollister clothing
true religion jeans
asics shoes
mlb jerseys
michael kors outlet online
swarovski crystal
michael kors outlet
cheap snapbacks
gucci outlet
beats by dre
ray-ban sunglasses
roshe run men
louis vuitton handbags
valentino shoes
gucci handbags
christian louboutin outlet
coach factory outlet
true religion jeans sale
tiffany and co
tory burch outlet
oakley sunglasses
burberry handbags
timberland shoes
converse all star
soccer jerseys
polo lacoste pas cher
fitflop shoes
michael kors handbags
kobe bryants shoes
kate spade handbags
michael kors outlet online
celine outlet
oakley sunglasses
insanity
lebron shoes
christian louboutin
coach outlet store
burberry outlet
2015407li

Unknown dijo...

ninest123 07.09
nike free, kate spade outlet, coach outlet, oakley sunglasses, tiffany jewelry, kate spade handbags, tory burch outlet, tiffany and co, jordan shoes, longchamp, michael kors outlet, michael kors outlet, prada outlet, longchamp outlet, chanel handbags, burberry outlet online, michael kors outlet, burberry, louboutin, polo ralph lauren outlet, michael kors outlet, coach outlet, gucci outlet, nike air max, louboutin shoes, nike air max, longchamp outlet, oakley sunglasses, michael kors, michael kors outlet, ray ban sunglasses, polo ralph lauren outlet, louboutin outlet, christian louboutin outlet, ray ban sunglasses, oakley sunglasses, prada handbags, nike outlet, coach factory outlet, replica watches

Unknown dijo...

hollister, mac cosmetics, nike free run uk, mont blanc, longchamp, birkin bag, vans shoes, soccer shoes, nike roshe, celine handbags, ghd, ferragamo shoes, beats by dre, chi flat iron, nike roshe, reebok shoes, p90x workout, abercrombie and fitch, jimmy choo shoes, nike air max, nike air max, instyler, valentino shoes, mcm handbags, soccer jerseys, nfl jerseys, babyliss, nike trainers, insanity workout, wedding dresses, bottega veneta, north face outlet, abercrombie and fitch, lululemon, north face outlet, asics running shoes, herve leger, giuseppe zanotti, new balance, nike huarache

Unknown dijo...

burberry outlet
san antonio spurs jerseys
mbt shoes
lebron james shoes
ugg uk
cheap mlb jerseys
cheap ray ban sunglasses
marc jacobs
kobe shoes
kate spade uk
ralph lauren outlet
true religion
coach outlet
tiffany and co jewelry
cheap toms
toms shoes
lebron shoes
air jordan 13
cheap soccer jerseys
soccer shoes
kate spade handbags
polo ralph lauren outlet
polo ralph lauren outlet
lebron james shoes
coach outlet online
oakley sunglasses
adidas outlet
air max 2015
jordan 4
monster beats
toms outlet
kate spade outlet
babyliss pro
mizuno running
herve leger
abercrombie and fitch
lululemon outlet
michael kors uk
karen millen uk
michael kors handbags
2015714caihuali

sfsd dijo...

coach outlet online,
burberry outlet online,
michael kors outlet online,
ralph lauren outlet online,
longchamp outlet online,
mcm outlet online,
oakley outlet online,
ugg boots sale,
coach outlet,
burberry outlet,
toms outlet online,
chanel outlet online,
oakley outlet,
coach handbags outlet,
michael kors handbags outlet,
mcm handbags outlet,
gucci handbags outlet,
burberry handbags outlet,
michael kors outlet,
burberry outlet,
nike outlet,
ralph lauren outlet,
ray banoutlet,
nike shoes outlet,
air huarache uk,
air max shoes outlet,
supra shoes outlet,
Toms shoes outlet,
coach bags outlet,
coach factory outlet,
michael kors usa,
nike air huarache
ugg boots outlet
polo outlet online
coach online outlet
nike outlet
polo outlet
michael kors outlet canada
mcm Backpack
michael kors outlet
tommy hilfiger outlet
gucci outlet

xjd7410@gmail.com dijo...

20150924 junda
coach factory outlet
Authentic Louis Vuitton Belts Outlet Store
michael kors outlet
Louis Vuitton Handbags Discount Off
toms outlet
canada goose outlet online
louis vuitton
Louis Vuitton Handbags Factory Store
michael kors handbag
michael kors outlet
Louis Vuitton Clearance Sale
Louis Vuitton Bags Outlet Store
ugg boots outlet
Louis Vuitton Bags On Sale
uggs australia
coach outlet
michael kors outlet
Authentic Louis Vuitton Handbags Cheap Online
Abercrombie And Fitch Kids Online
Louboutin Red Bottoms Shoes Outlet
michael kors handbag
Abercrombie & Fitch Factory Outlet
air max 95,nike golf,nike janoski,air max 1,nike canada,nike plus,nike shox,nike factory store
Mont Blanc Legend And Mountain Pen Discount
Jordan 13 Shoes For Sale
Coach Outlet Store Online Shop
ugg boots clearance
ralph lauren uk
michael kors bags
michael kors outlet

Unknown dijo...

jianbin0924
abercrombie barcelona,abercrombie spain,hollister spain,abercrombie fitch spain
hollister,abercrombie,abercrombie fitch,hollister france,hollister pas cher,abercrombie and fitch,hollister pas cher
polo ralph lauren outlet, http://www.poloralphlauren.us.org/
ralph lauren sale, http://www.ralphlaurenoutlet.in.net/
ralph lauren polo shirts, http://www.poloralphlaurenshirts.us.com/
nfl jerseys wholesale, http://www.cheapnfljerseys.org/
mlb jerseys wholesale, http://www.cheapmlbjerseys.net/
snapback hats, http://www.cheapsnapbacks.us.com/
insanity,insanity workout,insanity workout calendar,insanity calendar,insanity workout schedule
rolex watches,rolex,watches for men,watches for women,omega watches,replica watches,rolex watches for sale,rolex replica,rolex watch,cartier watches,rolex submariner,fake rolex,rolex replica watches,replica rolex
tiffany jewelry, http://www.tiffanyandco.in.net/
pandora charms, http://www.pandora.eu.com/
thomas sabo bracelet, http://www.thomassabos.co.uk/

Unknown dijo...

nike nfl jerseys
nfl uniforms
2015 hot jerseys
Christian Louboutin Online
Christian Louboutin Sale
christian louboutin outlet store
Christian Louboutin uk

Unknown dijo...

20151019 junda
michael kors
coach canada
true religion outlet
ugg australia
michael kors outlet
michael kors outlet online
coach factory outlet online
Michael Kors Outlet Real Handbags Online
Louis Vuitton Luxury Official Website
louis vuitton
michael kors handbags
michael kors outlet
Louis Vuitton Outlet USA
Buy Kobe Shoes Online Discount
Abercrombie T-Shirts
michael kors outlet
Mont Blanc Legend And Mountain Pen Discount
Coach Outlet Store Online Handbags Clearance
Ugg Boots,Ugg Boots Outlet,Ugg Outlet,Cheap Uggs,Uggs On Sale,Ugg Boots Clearance,Uggs For Women
ugg boots sale
coach outlet
Louis Vuitton Handbags Factory Store
ugg boots australia
cheap jordan shoes
Ralph Lauren Outlet Clothing
canada goose outlet online
true religion jeans
ray ban sunglasses
Hollister Clothes for Girls Website
michael kors outlet

Unknown dijo...

20151028xiaodaige
roshe run men
michael kors factory online
indianapolis colts
ray-ban sunglasses
moncler outlet
converse shoes
the north face outlet
the north face outlet
ralph lauren outlet
nfl jersey wholesale
miami heat
fred perry polo shirts
oakley sunglasses
true religion jeans outlet
rolex watches,rolex,watches for men,watches for women,omega watches,replica watches,rolex watches for sale,rolex replica,rolex watch,cartier watches,rolex submariner,fake rolex,rolex replica watches,replica rolex
washington redskins
cheap jordan shoes
snapbacks wholesale
tods shoes
michael kors outlet
michael kors handbags
ugg outlet
supra shoes
louis vuitton handbags
kobe shoes
canada goose outelt
los angeles lakers
swarovski crystal
north face outlet
ray ban sunglasses
ralph lauren outlet
chanel outlet
asics,asics israel,asics shoes,asics running shoes,asics israel,asics gel,asics running,asics gel nimbus,asics gel kayano
hollister canada
woolrich outlet store
hermes belt for sale

Unknown dijo...

coach factory outlet online
hermes outlet online
nike shoes
celine bags
cheap michael kors purses
coach purses clearance
michael kors bags
new balance outlet
Michael Kors Handbags
ghd hair
columbia outlet store
nike shoes outlet
coach outlet store online clearances
Uggs
nike clearance
prada sneakers
jordan shoes for women
Coach Factory Outlet
michael kors watches discount outlet
newest jordans
michael kors outlet store
michael kors handbags
gucci belt
nike high heels outlet online
Cheap North Face
toms outlet
Michael Kors Diaper Bag
nike outlet store
fitflop footwear
juicy couture outlet
marc jacobs bags
mbt shoes
ralph lauren polo shirts
rolex watches for men
abercrombie and fitch outlet
fitflop shoes
prada shoes
retro jordans
nike air max
juicy couture
kd basketball shoes
nike high heels
hermes birkin
timberland boots for women
kids jordans
coach factory outlet
cheap jordan shoes
coachoutlet.com
qwe12.31

Unknown dijo...

ferragamo outlet
longchamp handbags
jordan pas cher
oakley sunglasses
rolex watches outlet
fitflops sale clearance
cheap replica watches
tiffany and co jewelry
tory burch outlet online
oakley canada
fitflops shoes
ralph lauren outlet
michael kors factory outlet
hollister shirts
ray-ban sunglasses
beats by dr dre
coach outlet
adidas trainers
tiffany outlet
ferragamo shoes
oakley sunglasses
ferragamo shoes
ray ban sunglasses
ray-ban sunglasses
bottega veneta outlet
ferragamo outlet
burberry outlet
polo ralph lauren
polo ralph lauren
tiffany and co
cai20160324

John dijo...

ugg boots
north face outlet
adidas superstar
uggs outlet
ray ban sunglasses outlet
hollister kids
kate spade outlet
true religion outlet
air max 95
north face uk
air max 90 black
longchamp bag
polo ralph lauren outlet online
ugg boots outlet
christian louboutin outlet
nike cortez
hermes belt
basketball shoes
cheap ray bans
true religion jeans
nike free flyknit 3.0
louis vuitton handbags
nike blazer
cheap nfl jerseys
ed hardy uk
yeezy boost 350 white
toms outlet store
dior sunglasses
ecco shoes
fitflop uk
baozhenyu201681

Unknown dijo...

coach outlet
rolex watches
burberry handbags
cheap oakley sunglasses
polo ralph shirts
coach outlet store online
coach outlet
gucci handbags
christian louboutin sale
nike outlet store
cheap jordan shoes
toms shoes
air jordan retro
polo ralph lauren
nike roshe flyknit
nike factory outlet
true religion outlet
instyler curling iron
burberry outlet
michael kors outlet clearance
christian louboutin shoes
michael kors handbags
cartier watches
louis vuitton outlet
michael kors outlet
louis vuitton
cheap oakley sunglasses
asics shoes
michael kors outlet
cheap oakley sunglasses
coach outlet store online
tory burch flats
louis vuitton outlet
oakley sunglasses
ralph lauren outlet
oakley vault
rolex submariner
christian louboutin outlet
michael kors outlet
cheap cartier watches
20168.9wengdongdong

chenmeinv0 dijo...

nike roshe run femme
christian louboutin sale
louis vuitton outlet online
uggs outlet
louboutin shoes
michael kors outlet online
stivali ugg
coach outlet
gucci outlet online
ugg slippers
20169.28chenjinyan

Unknown dijo...

ed hardy
cincinnati bengals jerseys
michael kors handbags
kansas city chiefs jerseys
ecco shoes
the north face
michael kors outlet
instyler max
michael kors handbags
jordan shoes

Unknown dijo...

air max 95
patriots jerseys
ultra boost
yeezy shoes
air max
adidas stan smith
adidas tubular
adidas stan smith women
true religion outlet

raybanoutlet001 dijo...

instyler max 2
ralph lauren pas cher
michael kors handbags outlet
longchamp le pliage
nike tn pas cher
boston celtics
bengals jersey
nike blazer pas cher
replica watches
michael kors handbags

Unknown dijo...

mlb jerseys wholesale
mbt shoes
coach factory outlet
nike running shoes
vans store
birkenstock outlet
fitflops
adidas yeezy boost 350
ecco shoes
supra shoes
20174.26wengdongdong

Unknown dijo...

lebron shoes
tory burch outlet online
mulberry handbags sale
thomas sabo charms
coach factory outlet
cleveland cavaliers jerseys
christian louboutin
Nike Free shoes
polo ralph lauren outlet
coach outlet online
20170518ck

Unknown dijo...

WWW0425

prada handbags
bottega
coach outlet
ralph lauren uk
tory burch outlet
nike huarache
nike outlet store
eagles jerseys
nike roshe
huaraches

Unknown dijo...

www0629
michael kors wallets
ugg outlet
reebok outlet store
futbol baratas
mizuno running shoes
ray ban sunglasses
pacers jerseys
puma outlet
pandora charms
prada handbags









jeje dijo...

red bottoms
asics shoes
coach factory outlet
nike huarache
adidas shoes
pandora outlet
nike shoes
prada outlet
canada goose jackets
fitflops sale clearance

Unknown dijo...

pureboost
fila
michael kors outlet
paul george shoes
lebron soldier 11
nike air vapormax
louboutin shoes
longchamp bags
irving shoes
adidas eqt support adv

yanmaneee dijo...

air max 95
yeezy boost
michael kors outlet online
nike max
goyard bags
supreme new york
supreme outlet
timberland outlet
coach outlet online
mbt shoes

yanmaneee dijo...

longchamp outlet
kyrie 7
bape
lebron 17 shoes
supreme hoodie
kyrie irving shoes
yeezy shoes
jordan shoes
off white x jordan 1
off white

Unknown dijo...

c5o08n0l75 a0i83j2a51 y3e62s0w39 b4q15v7v02 i7y99s8x36 o2d62f7o69