Yo estoy desconectado con el concepto de 4 P´s - me parece que es una simplificación para la Aulas de lo que hacemos en Mercadeo. Parte de esta desconexión la hago voz en una entrevista que nuestro gran amigo CAFE del Éxito (Carlos Fernandez) compartió con todos nosotros.
CONVERSACIÓN MARKETERA
En este video, Andrés Maturen nos comenta su visión acerca de las famosas 4P´s del Mecardeo, cómo podemos sacerles provecho y la mejor manera de integrarlas a nuestra estrategia empresarial.
miércoles, 27 de febrero de 2013
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Una charla muy interesante de las 4P´s, y muy interesante aplicar tanto las que ya mencionan como el resto de P´s que hay-
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